Helukabel Continues International Growth With Three New Affiliates


Helukabel, one of the world’s leading cable manufacturers, has further expanded its global reach by adding local branches in three strategic markets. During 2013 Q3, new affiliates were launched in the United Kingdom and the Middle East, and in the beginning of 2013 Q4, Helukabel Indonesia became the 23rd affiliate to join the global network.

“The addition of local affiliates in the United Kingdom and Indonesia, and the Middle East region will allow our customers in the U.S. and Canada to have a seamless network for supplying cable orders that are bound for these international markets,” said Helukabel USA President Markus Dannheim and Alex Kanouni, vice president of sales and marketing of Helukabel Canada, jointly.

Helukabel UK, with central offices located in Liverpool, will be responsible for customers in England, Scotland, Wales and Northern Ireland from an approx. 5000 sq. ft. facility. With its central location and motorway network, Helukabel UK will offer fast service times to industrial manufacturing applications. With over 15 years experience, Helukabel UK cable specialists will be able to offer cable solutions to applications from the most demanding industries.

Helukabel Middle East will cover the United Arab Emirates, Saudi Arabia, Qatar, Oman, Bahrain, Kuwait, Yemen, Egypt, Iraq, Libya, Jordan, Lebanon, Syria, and Pakistan from its UAE base of operations. In Indonesia, Helukabel will provide cable and wire solutions from its facility in the capital city of Jakarta. With 6,000 sq. ft. of warehousing space and additional support from Helukabel Singapore, the diverse manufacturers and customers in this resource-rich, highly-populated country (4th in the world) will benefit from JIT services and support.